It's that time of the year again. Canada Day only happens once every year, but your bar will be around indefinitely. Because of this, your customers will choose to celebrate Canada Day outside, leaving your bar with stale two-fours and uncooked poutines.
Don't lose hope! There's still an opportunity for your bar in this short-lived business adversity. It starts with knowing what your customer would rather do on Canada Day to adjust how you will best serve their needs.
For Canadians, it's a tradition to celebrate Canada Day at Parliament Hill. Of course, that can be the situation with all your regular and newfound bar patrons.
On the other hand, the 2022 Canada Day will be celebrated with a slight change. It will take place at LeBreton Flats Park. This may be good or bad for your business, depending on where you are located within Ontario.
Perhaps the LeBreton Flats Park is far from your community, but parties and concerts are happening everywhere in Ontario, not just in Ottawa. They'd be inclined to go there. Primarily because of the celebratory energy. But there can be public safety concerns, too.
You'll have some customers who love the great outdoors. Those who normally go to your pub in the afternoon will choose hiking or sunbathing by the beach. They can spend time with their family and go on a picnic at a park as they wait for the fireworks display.
But while these activities can be a fun and intimate experience, they can also be stressful. At the end of the day, they'll want to go somewhere to relax and unwind.
One way to address this potential sales decline during Canada day is to put up custom LED neon signs. Here's why it should be your first order of business when planning to gain profits on Canada Day.
You want to keep your regular customers coming in, and you also want to attract new customers. Signs are just a simple way to do it. And a custom sign hanging in your pub will make heads turn, especially with the colorful and vibrant lights stealing their attention.
Getting a LED neon sign for your bar will give the impression that there's something new. This lets your business be seen in a new and cool way. Match this with the Canada Day occasion, and you'll have a flawless new look for your bar.
A bar must communicate what they offer. It has to be out there for every passerby to see. Having a personalized neon sign for your bar sends a message that you offer drinks and good times for those in need of it during Canada Day.
People want to party during Canada Day. So bring that party vibe to your bar with a neon light!
You can purchase a pre-made neon bar sign in Ontario, Canada, and have it in a few days. You can also customize your own design if you want to convey your energy into it. Remember: a lively bar attracts lively people, and lively people attract their kind.
A LED neon light sign is a start. But to really get your customers flocking to your bar on Canada Day, you need to follow through with these things. Use several or all of them on your good judgment.
A lot of people support businesses for a good cause. Advertise on your social media about your Canada Day donation sales. Communicate that a percentage of your Canada Day sales will go to your selected patriotic or charitable organization. You can encourage your customers to come by and help out by purchasing your products.
Some people love celebrating Canada Day with a touch of their homegrown products. And if you're a bar owner in Ontario, there's nothing more homegrown than those craft beers! So be sure to pre-order some barrels and let your customers know: Ontario craft beers will flow on Canada Day.
Day hikes, parades, and concerts can be tiring. They'll want to blow off steam afterward. So offer discount coupons to your outdoorsy and party-loving patrons so they can have a reason to drop by for some "refreshments."
Perhaps you want to make going to your bar a better option than sweating it outdoors or rubbing shoulders at the event. Give them an incentive to make reservations days before Canada Day by offering them special discounts upon reservation or pre-orders.
If your bar has a widescreen TV, why not stream the festivities? Advertise in advance that there will be live streaming in your bar to attract people who don't want to travel far for safety or convenience reasons.
Every business around the world needs sales. So it's only right for a bar owner residing in Ontario to keep their share of the pie and perhaps get some more, especially on a memorable day such as Canada Day.
Make sure you own a neon bar sign in Ontario, Canada; used or brand new will still help you attract customers to your pub. But it will be an excellent sign if you get it from Neonize.
Celebrate Canada Day and have fun serving orders until nighttime. We hope your pub reaches the coveted standing room scenario. Get your bar a neon sign today.
10% off on all Canadian orders; use code CAD22.